Reality Check #1

Reality Check #1

Claim:
“C&I energy storage projects can achieve ROI within 3 years.”

Reality:
A 3-year payback is possible — but far from typical.

Most project models focus heavily on electricity price arbitrage, while underestimating three critical factors:
• Actual charge/discharge utilization vs. theoretical cycles
• Battery degradation over real operating conditions
• O&M costs, grid constraints, and downtime

Reality Check:
If the business case only works on paper, it usually breaks in operation.

Takeaway:
Before trusting a 3-year ROI claim, ask one question:
What assumptions fail first when the system doesn’t run at full utilization?

#EnergyStorage #CAndI #ESS #RealityCheck